Systematic Procedure On How To Stop Panic Attacks

March 24th, 2014

Everybody should always prepare him or herself for panic attacks. It is a condition that does not respect anyone or place. It can happen to anybody anywhere and at any time. Every person inclusive of the elderly suffers from acute or severe panic attacks. Therefore, you should know how to stop panic attacks. When you are caught in a situation of panic attacks, the first step is for you to take a very deep breath. It will cause some relaxation to your mind especially if it is done when your eyes are closed. When experiencing panic attacks, your heart races badly causing a condition called hyperventilation. Deep breathing helps relieve this condition.

Another way to stop panic attacks is by changing your environment. It is more preferable for you to seek out for some fresh air. This also helps you to relax more, having some time to control the symptoms of panic attacks. To completely stop panic attacks you should do this more often so that the body system can adopt resistance. Any time you suppress the temptation of concentrating on the panic attacks, you get to reduce the frequency of experiencing more panic attacks. You can also take some deep rest. Sleeping is the best option to help relieve you from the symptoms of panic attacks. After resting, take some diet that is good for your brain such as nuts and oats so that you can send positive signals to the brain.


Basic Changes In Learning How To Stop Panic Attacks

In as much as it may be a tad too difficult to go overcome this problem without the help of a qualified person, there are some simple things that will help you cope better with them. In some people, these simple steps have proved to be effective ways of how to stop panic attacks. Thus, it is important to know that your lifestyle could also be to blame for suffering this scenario. Having a well balanced diet is documented as being a way of stopping these attacks. Those who eat healthy are better able to cope compared to people who do not give much thought to the diets they consume. Eating the right amount of all necessary nutrients as well as drinking sufficient water daily will help you significantly in dealing with the problem.

Stress is another factor that most professionals will want you to handle best if you want guidance on how to stop panic attacks. As it is a known that stress causes anxiety, the first thing that you need to do is to have regular exercises which will help you better able to cope with life’s challenges. Enough sleep cannot go unmentioned in this regard. Always get enough rest so that you give your brain time to recharge and focus better.

How To Stop Panic Attacks With Women

Women are also a vulnerable group to panic attacks. It is very natural to note that a woman is more fearful than the man is. They were woman-panic-attackscreated in a way that even the smallest things will affect the woman and they react emotionally to it. Women who suffer from panic attacks would have started it out of a small occurrence in their lives. This makes them more vulnerable from a very young age.

Women should be encouraged to take even the hardest tasks in the society. Panic attacks always come about when a woman is given a hard task to handle without prior preparation. The attack mostly comes because of stress that comes with the condition. It is therefore advisable that even the women in the workplaces and homes should occasionally be given the hard tasks to accomplish to kill the fear within. Another interesting way to stop panic attacks among the women is by preparing them psychologically. For example, if there is a great task ahead of the woman to accomplish, she should be told at least a week earlier so that she can get an ample time to prepare for the challenge. Realize also that encouragement is very important for boosting the confidence of the woman. What’s more, it is important to women because panic attacks during pregnancy are often very common. Knowing how to stop these attacks is critical. Some resources are at this site.


Tips For Finding The Best Server Data Recovery Service Provider

February 15th, 2014

A server data recovery service provider or vendor should be able to help you in recovering your data. This should be their main aim. The first thing that you need to know about this vendor is their level of professionalism. If they have a website, you should visit the website and check their portfolio. Do not just settle for anyone who has a well designed website, they might not just perform. The server data recovery vendor should also be available for you. If he is busy, he should at least have time to come over to your premises and check out the state of your server.

server-repair-driveAs you choose the vendor, you should be able to evaluate the fees before they begin recovering your data. This is to avoid the incidences of being caught off guard with the surprises of some hidden costs. The server data recovery vendor should also be fair in their prices. You should beware of companies which offer a 100% recovery rate. It is impossible to recover 100% of the data you have lost and therefore you should not trust a vendor who assures you of that. Check out a data recovery company that has a good reputation other than a new one in the market. A company that has a global presence is likely to give you the services that are of good quality.

Ask about the importance of the server data recovery from a business organization. It helps in carrying out the day to day operation of a business. Servers continuously support the operations of business by applications, files, transmission of data and information and other supportive tools without which it is quite hard for a business to survive. Hence, it is greatly recommended keeping your servers safe.

There are servers which serve accounting transactions on your bank. They are handled with the utmost care and given instant online access to get their back up quickly. However, if these data backups get corrupted then data recovery from the damaged media becomes quite essential. When the data loss is vast, then data recovery becomes quite critical.

In some cases, server data recovery could be used to retrieve the data. However, an alternative could be to change the damaged equipments. The server will continuously be supporting the applications, serving files in our day to day business operations. If they are damaged, the business suffers and profits turn to loss. Data recovery, planning and implementation of the procedure are crucial steps taken for the recovery of any business. Hence, the retrieval of the server data is quite crucial for the effective functioning of the organization.

Server Data Recovery And Causes Of Disk Array Failure

It is quite reasonable to consider your server as the backbone of your home or business network. Hence, when the server goes down leading to lose of data, it is important to restore the system back to the normal state. Besides it, you need to retrieve the jeopardized and compromised information in the shortest time possible.

According to a recent study, 30% of server managers do not know the right strategy for backing up critical information and also the important files. Before implementing a solution, they seem to wait for the problem to happen without acknowledging that they are bound to experience such technical errors. Utilizing server data recovery firms will help you avoid incidences of data losses. Below are a number of possible reasons that may lead to losing of data.

The first and main reason involves upgrades of server hardware. This happens if new hardware is wrongly installed possibly leading to file corruption even on the control server. Next is the array controller that is failed. Here the server fails since the array drives are corrupted due to problems with array operation. Another possible reason is when the storage array comprises of multiple failed arrays. This can cause server failure because the failed drives render the other drives vulnerable to errors.

However, in a bid to recover the data, the data disks are prone to fail. At this point, you should concentrate on retrieving data and try to restore as much as possible. You can undertake this without worrying on server rebooting and on such incidences, a server data recovery expert is the best solution.

Mossimo Rocks The Fashion World

July 5th, 2012

He’s become one of the hottest names in men’s wear and has just joined the newest crop of designers entering the young contemporary women’s sportswear market. No, he’s not Tommy Hilfiger. He is

Mossimo Giannulli, president and chief executive officer of Mossimo Inc. in Irvine, Calif.

Mossimo’s initial public offering — three million shares priced at $18 a share — was increased in size and priced above its projected range of $14 to $16 a share. The stock, which is currently trading at 31 5/8, has doubled in just two months of trading.

But the competition is fierce. Tommy Hilfiger and Nautica launched better and bridge price lines, respectively, for fall and Ralph Lauren introduced his own better-priced line for fall.

Although it will be a tough battle against more established East Coast names, analysts predict that Giannulli could come out on top by focusing on the street-savvy, urban looks on which he built his men’s business.

“Mossimo has got his work cut out for him,” said Joe Teklits, a retail analyst with Ladenburg, Thalmann & Co., a New York-based investment banking firm. But Mossimo currently has “rich” stock and the right product to fill the void, according to Teklits.

“For the past couple of years, the contemporary and junior customers haven’t had quality products to choose from. Now Hilfiger, Nautica and Mossimo are all trying to take advantage of the female customer who is in need of those products and they are all making pitches.”

Giannulli downplayed the risks associated with entering the contemporary market for the fist time.

“There isn’t any risk because we have been successful already,” he said. “We have been successful in women’s swimwear [launched six years ago] and bodywear [launched three years ago], and this is really just an extension of a lifestyle we do in men’s, and we have a lot of women who were buying our men’s product anyway. It really is a natural evolution for us, and the paper that is coming in is really indicative of that.”

He started out nine years ago with $15,000 of working capital, making T-shirts and shorts out of his garage on Balboa Island, and has capitalized on the strong brand name. From 1994 to 1995, volume increased from $44 million to $110 million. Analysts project a 30 percent increase this year.

Giannulli said fall bookings on the new Mossimo Woman line are close to surpassing analysts’ projections of $5 million in sales for the balance of the year.

Mossimo Woman offers a wide range of styles, from denim and corduroy basics to fashion groupings such as shearling coats and reflective hipster pants. It is the company’s third division — the other two are men’s contemporary sportswear and optics. Mossimo also licenses women’s swimwear and bodywear, accessories, shoes and fragrance.

“We have been doing women’s swimwear for the past six years, and we do close to $20 million a year in swim,” said Giannulli. “It [the contemporary line] was really the next logical step, and we decided to wait as long as we did so that when we launched it, it would mean something.”

Wholesale price points range from $15 for pima cotton T’s to $220 for shearling coats.

The extensive urban line incorporates such fabrics as outerwear in napa leather, sweaters in 100 percent wool, rubberized surfaces, boucles, stretch satin shirtings and cotton canvas plastic. Giannulli said he is targeting an age range of 18 to 40.

Silhouettes range from hipster pants and skirts to sheath dresses and long and short-sleeve mock turtlenecks and fitted shirts and dresses. Fall colors go from black and white to silver gray and poppy red. There are looks such as a black rubber hipster pant paired with a striped heather gray “baby boucle” sweater under a black rubber trench coat

The line also features a ski-influenced grouping, offering high tech surfaces such as quilted cotton with metallic threads and Plastic laminated surfaces with shiny metallic and reflective nylons.

Mossimo’s swimwear and bodywear is currently displayed on the junior floors in all of the majors. Giannuili said the Woman line will be launched in six in-store boutiques, including Federated and Nordstrom.

Giannulli added that he is not planning to open Mossimo Woman stores in the near future but might consider it. He currently operates two full-price retail stores in Southern California.

Giannulli said he is also analyzing licensing agreements in other areas such as children’s wear, shoes and ties.

But he never considered licensing out the sportswear.

“I think that there is too much to license,” he said. “I want to be close to the design team, and I want to be sure that I am influencing it.”

The company has signed a license with Proctor & Gamble to license a fragrance, which will be launched in spring 1997. Giannulli said he will start an aggressive exporting program in Europe in spring 1998 after the scent has been launched.

“I feel as if we started yesterday,” he said. “This thing hasn’t yet begun. It is always about East Coast manufacturers. They are the ones that break through. They get all of the press. I am tired of that, and I am not going to allow that. We are on our own island, and we love that, and we feel that we can compete with anybody.”

It’s Plastic, Believe It Or Not

July 5th, 2012

“It took over 3,500 plastic bottles to make the 52 garments that went down the runway,” said Katie Couric, at the conclusion of the fashion show for Wellman’s Master/Apprentice Program. “One man’s Evian bottle is another man’s underwear.”

The co-host of NBC’s “Today Show” was at the show, held last week in conjunction with the 7th on Sixth designer collections in Bryant Park, to present a $10,000 check from fiber company Wellman Inc. to the scholarship fund of the Council of Fashion Designers of America.

The Wellman program paired 26 CFDA design masters with 26 design apprentices from five leading design schools, Pratt Institute, Fashion Institute of Technology, New York Parsons School of Design, Otis College in Los Angeles and Philadelphia College of Textiles and Science.

Every designer and apprentice pair spent a week together, each partner creating an outfit using various fabrics produced with Wellman’s Fortrel Ecospun polyester fiber made from 100 percent recycled plastic (PET) soda, water and food containers. The program was an expansion of Wellman’s earlier student design competition held during the past two springs and featuring designs by students from the Fashion Institute of Technology and Philadelphia College of Textiles and Science.

The work that emerged from the Master/Apprentice program was shown on the runway under the Josephine tent to a crowd of about 800.

Among the fabric companies represented in the show were Burlington Klopman, Burlington Denim, Malden Mills, Dyersburg, Coville, Blank, Huntingdon, Eastland, Travis, Monterey, Glenoit, Delta, Draper and Summit Knitting Mills.

Designers working in the program were Tommy Hilfiger, Wini Jones for Roffe, David Chu for Nautica, Matthew Batanian, Stephen DiGeronimo, Mark Eisen, Cynthia Rowley, Anna Sui, Carey Adina, Stan Herman, Joseph Abboud, Rodney Telford, Barry Bricken, Eric Gaskins, Kenneth Richard, Nicole Miller, Byron Lars, Cynthia Steffe, Carolina Amato, Carolina Herrera, Nicholas Graham for Joe Boxer, Betsey Johnson, Josie Natori, Lilly Pulitzer, Alfred Fiandaca and Tom & Linda Platt.

Some of the more innovative looks that went down the runway were evening looks in a lofty fleece — a fabric that’s usually associated with outdoor sports — tailored coats and trousers in a plush fleece tweed, and the use of colorful floral fleece appliques on dresses and sweaters.

“This was the first time I’ve worked with an Ecospun fabric,” said Cynthia Steffe of the fleece coat she designed. “I really enjoyed working with it, although it’s not the type of thing I would put in my own line. But if I did a more casual or active-oriented line, it would work well for that.”

“I really enjoyed working with the student I got,” said Byron Lars, who did a jacket of fleece. “He was really into the project and really inventive. I love the fabric. I’ve loved it for years, and I always wanted to use it even before it was used for fashion. It looks like wool, and it feels like cashmere. It’s really light and really warm.” His apprentice, Tyebally Hebtulabhoy, underscored the recycling theme by using plastic A&W root beer bottles, split in half, as pockets on his brown fleece evening dress.

“The fashion industry is in very good hands with these young designers,” said Jim Casey, president of Wellman Fibers, at the end of the show.

Yamamoto Blows New York Away!

July 1st, 2012

During fashion week, it seems there’s always room for one more, and perhaps this season’s biggest surprise addition is Yohji Yamamoto.

Known for his avant-garde collections and cultish following, the designer will show here today the fall collection he recently presented in Paris.

In the midst of probably the quietest, most subdued preshow chaos New York’s ever seen, Yamamoto pauses to talk about his trip here and his collection.

“I’ve felt absent from New York for about seven years now, so I wanted to come and show people that I’m still alive,” the designer says.

“I’ve been working with Charivari for about 10 years,” he adds, noting, “They were the first buyer of my career, but the kind of exclusive relationship we’ve had has made us…not lazy…but it’s kind of routine.”

And while the designer concedes “this kind of fashion isn’t very open to everybody,” he has gradually added to his U.S. customer list over the years, including Barneys, Bergdorf Goodman, Maxfield Ultimo, Alan Bilzerian and his own shop in SoHo.

“It has to be presented to people who have enough experience with fashion to understand it. So naturally, our clientele is limited here to the larger cities,” he points out.

Yamamoto’s business consists of his women’s collection; his secondary line, Y’s; an evening line, Yohji Yamamoto + Noir; licenses for eyewear; men’s suits and ties, and his Yohji scent, which is being launched in September.

“From the beginning, my things have been very unique, so ordinary people don’t wear them and don’t buy them,” Yamamoto continues. “Fortunately, our business has been growing slowly and steadily for the past 20 years. And now in Japan, the students who are 17 to 22 years old have been buying my things — it’s beyond my imagination because it’s so expensive that I can’t understand how they manage to pay for it.”

Yamamoto seems a bit uneasy about seeing his clothes on too many women. “If everybody started wearing my type of clothing,” he admits, “I would be dispirited. I would just lose myself.”

He designs for another kind of woman, and an elusive one at that. “She’s living in my mind as a dream,” Yamamoto says. “She is my ideal woman, so she doesn’t exist in reality. Sometimes I feel close to her and sometimes I feel far, but that’s it.”

For this phantom lady, Yamamoto says, he attempts “to invent a sense of elegance by making very constructed forms in mannish styling.”

“When I started in fashion 30 years ago — especially in Japan — women were wearing very traditional, sweet dresses. So since the very beginning I’ve made a mannish look my basic style. Maybe I’ve become more skillful and less wild, but my feelings haven’t changed. I find tailored jackets and trousers for women very sexy.”

Ironically, Yamamoto’s aversion to traditional tailoring was what got him into the fashion business. “After I graduated from college, I didn’t want to wear a business suit or tie,” he says. “So I went to work at my mother’s neighborhood clothing shop, but she got very mad because I had studied law, and graduated, but I still didn’t want to work. She said, `At least you have to learn how to sew and cut properly,’ and I was happy because I got to be a student again. Every day I hoped that I wouldn’t meet reality.

“For 20 years, my mother never said anything to me about my work,” he adds. “I know she said something to somebody about it, but just not to me.”

When it comes to fashion reality, burning issues like lengths and hemlines simply bore the designer. “I don’t care about length,” Yamamoto says. “My most basic way of looking at a woman is in profile — the undulation of the back and then the hip is what I begin working from.”

Another idea that intrigues him is the “border between ready-to-wear and haute couture.”

“I’m trying to create some kind of new haute couture feeling, but by still using the ready-to-wear methods,” he says.

Possibly more than anything else, Yamamoto is known for his somber palette. “Every season I try to use a little bit of very strong color,” he explains, “like the way you use lipstick, but then I get very tired of it. I get bored and I go back to the monotone.”

For now, any plans to move his shows completely to New York are still on hold.

“I want to find out for myself where I’m going because I can’t imagine what will happen after the show,” Yamamoto says. “It’s very exciting because it’s like I’m taking a gamble. But I’ve also noticed that it is very hard to do a double showing, so I need to make a choice. I really don’t know if I’ll come back to New York next year — or ever — but I feel that things are moving here.”

Specialty Fashion Retailers Struggle

May 24th, 2012

Evening wear and daytime dresses are the main attractions at two hotel trade shows here. Nothing unusual about that. But a less tangible matter – the the challenges faced by specialty stores – is also a subject of spirited discussion.

Stores like these are empty.

Pinched by the prowess of department stores and the price-cutting of some discounters, specialty stores aim to beat their competitors with selections that consumers won’t see everywhere else.

As a result, the two hotel shows – Designers at the Essex House and American International Designers at the Waldorf Astoria – have taken on greater importance for some specialty stores that are hard-pressed to find salable looks.

Traffic at the shows, which began April 9 and end Wednesday, was lively last week.

“At the hotels, our stores have been finding things off the beaten path from Seventh Avenue,” said Marsha Posner, a principal at JP Associates, a buying office here. “They’re happy if they find one exceptional line or even one unusual style that will sell.”

Gabriella Arango, San Carlin, Skinz, David Hayes, Lili Butler and Lane Davis, which introduced a new eveningwear line, were among the standouts at the show for the nine specialty stores that work with Posner.

Eveningwear was high on the list for several of Posner’s clients. However, aside from a new day-into-evening dress collection from San Carlin, there continues to be a lack of silk dresses and daytime styles that retail from $400 to $1,000, she said.

On a positive note, several stores reported April sales are more than 10 percent ahead compared to the same period last year, Posner said.

“There was a time, around the beginning of the year, when we knew not to risk the stores. `How’s business?'” she said. “March was soft, but now they’re saying April has been terrific.”

At the Essex House, Ira Berg, owner of the 9,000-square-foot store that bears his name in Toronto, said he was looking for “wearable, comfortable, ladylike” clothes – not ” forward, young, editorial” clothes. He said he planned to spend at least $150,000 at the shows for fall eveningwear and daytime dresses.

Berg said he was shopping the hotel shows because some of his resources – Armani, Genny and Ralph Lauren Collection, for example – have not been catering to the middle-of-the-road customer who prefers more traditional looks.

“We’re just getting back into this market,” Berg said. “We’ve had delivery problems and price increases with some major designers.”

After writing a $25,000 order at Gene Roye, Berg said he planned to find some new resources.

Danielle Fagnani, buyer for Boyds, a 75,000-square-foot specialty store in Philadelphia that eaters primarily to men, said the store is now offering more women’s apparel. The retailer expects to pick up customers who previously shopped at Nan Duskin, which closed in January 1994 and “left a void in the city,” she added.

In 1993, Boyds began offering women’s apparel to accommodate wives and girlfriends shopping with men.

“We thought, why not offer the women something?” she said. “The market was here already.”

Now the store aims to expand the business with more “understated, sophisticated evening separates and dresses,” retailing from $1,000 to $2,500. Neil Bieff, Varunee and Gabriella Arango are among Fagnani’s favorite resources.

“A dress can’t really be timeless if it’s too dressy,” she said. “I’m looking for items that women can wear to one, two or even three occasions without feeling like, `Oh, there’s that dress again.'”

By listening to customers, requests for merchandise and improving customer service, the retailer’s women’s business is 15 percent ahead of last year, Fagnani said. Not everyone is satisfied with the state of business. Tired of dealing with specialty stores with poor credit, Olga Kvitko, designer and owner of the firm that bears her name, said she decided to do the Essex House show to find a more reliable customer base.

At other shows, she said, many small specialty stores had problematic credit status.

“Those who I could ship to couldn’t pay on time,” she said. “Even Barneys filed Chapter 11 – you don’t know who is safe anymore.”

As the owner of a small firm, Kvitko said she can’t afford to carry other people’s debt or late payments.

“Designing isn’t difficult. It’s dealing with the stores that’s shaky,” she said.

Another newcomer at the Essex House, E. Felix Papadakis, whose eveningwear line is called Papadakis, said he plans to work closely with specialty stores.

Having been an attorney representing fabric mills, converters and other firms in the fashion industry for the past five years Papadakis – who said he attended night, school at the Fashion Institute of Technology to learn designing – emphasized the importance of designers knowing the business aspects that affect their retail accounts. He also said it was important that retailers understand how their POS systems can provide them with an easy way to track what is selling in fashion retail.

Trunk shows, he said, would be an effective way of launching his nine-piece line, which wholesales from $700 for a long, four-ply silk column dress with velvet trim to $1,000 for a Duchesse silk satin short dress with a lace bodice.

Shopping at the Waldorf Lenore Sill, who runs a buying office here bearing her name, said she planned to review lines at Lane Davis, David Hayes, Neil Bieff and San Carlin.

She acknowledged the challenges facing specialty stores today.

“Unfortunately, in this American market we’ve catered to the price thing,” Sill said. “We once had fashion in this country. We don’t any more. They’re looking for deals all over the place.

“Good specialty stores cannot exist in shopping malls because there is too much sameness. Malls have become the meeting place for Middle America,” she said. “Where is the fashion?”

The Winners And Losers In Fashion Retail

April 30th, 2012

The big winner: Donna Karan. The big loser: Anne Klein.

That was the retailers’ take on the best and worst of the New York collections, which ended Wednesday.

Other, hot Picks, according to the stores, were Calvin Klein, Ralph Laure, Bill Blass, Oscar de la Renta, Victor Alfaro, Anna Sui, Marc Jacobs and Badgley Mischaka.

The disappointments, included Isaac Mizrahi and Richard Tyler: Drawing the toughest criticism was Anne Klein. Retailer reaction ranged from “difficult” to “disaster.” Some held out a shred of hope that it would look better up close in the showroom.

The harshest, most consistent complaints were reserved for the killer schedule, which followed three grueling weeks in Europe.

Because of the Passover and Easter holidays, the fashion world here was tilted on its axis, with the nine-day-long show schedule kicking off Tuesday, March 25, running over the weekend and ending Wednesday. A number of retailers lamented that the biggest names – notably Calvin Klein, Donna Karan and Ralph Lauren – were crammed into the last two days and, up until then, there was too little excitement on the runways.

As for the clothes, Karan’s collection in particular won universal praise as one of her strongest ever. Retailers described it as “pure,” “brilliant,” “unadulterated,” “the epitome of what Donna does best.”

Also scoring unanimous kudos were the matte jersey dresses from Calvin Klein.

Here, a rundown of store notes.

Gene Pressman, co-president of Barneys New York: “I loved Calvin’s show. I thought it was one of the best lines he’s done in a very long time. The one thing that struck me besides the styles is that there was a real quality factor. “His color combinations were wonderful. He did Seventies kinds of colors like purples and greens that were unusual and very beautiful together.”

Pressman also singled out Klein’s knitwear for day and evening and coats.

At Anne Klein, he liked the leathers and at Mark Eisen, he praised the suits, adding, “Mark did a very wearable, youthful collection.”

He added that sportswear is now having its moment which bodes well for American designers. “The Americans have a great opportunity to take advantage of the sportswear lifestyle,” he said. “That’s the statement that’s being made all over the world.”

Ellin Saltzman, corporate fashion director for Henri Bendel: “Donna’s collection was superb from beginning to end, from the first body-suit to the last evening dress. All of her jump suits, her narrow pants were phenomenal. Her jackets were impeccable from day to night. It was a flawless collection.”

She especially liked Mare Jacobs’s gold lace pieces and leather coats and Victor Alfaro’s wool coats and furs. Her favorite pieces from Bill Blass were his bright jackets with black skirts, his brown leather shirt jacket over brown lace pants and his checked cashmere suits.

A high point in Calvin Klein’s spare, sleek collection was a group of bi- and tri-color matte jerseys and long double-breasted jackets over long, slim pants. From Oscar de la Renta, Saltzman liked a golden evening dress and his pale shearling coats over pants.

Who is Bendel’s adding this season? “We are certainly looking at some new talent that showed in the tents earlier, including Ev and El, Janet Howard and some other young contemporary resources,” Saltzman said.

Carolyn Moss, fashion director, Macy’s East: Macy’s is looking to build its contemporary business with new POS software resources as well as existing resources – Parallel, Janet Howard and BCBG – that showed in the tents for the first time.

On another front, the company plans a major investment in new offerings from Tommy Hilfiger, Lauren by Ralph Lauren and Nautica, with designated areas for each.

Moss raved about Anna Sui’s Twenties-inspired collection, DKNY’S slim bootleg pants with a long belted jacket, Ellen Tracy’s wool sheen suit with a taffeta shirt and Mare Eisen’s pantsuits.

“Bravo” to Badgley Mischka and Bob Mackie for showing “glamour is out there.”

Kal Ruttenstein, senior vice president of fashion direction at Bloomingdale’s: He singled out Calvin Klein for his “sleek chic designs” such as maxi coats, bicolor dresses and narrow silhouettes; Donna Karan’s jumpsuits, jersey dresses, and coats; and Ralph Lauren’s turtlenecks, flashes of color and his use of fabrics, which included velvet, camel hair and cashmere.

Ruttenstein also applauded Mare Jacobs for his Bloomsbury-inspired suits; Bill Blass for his plaid suits with matching coats – although the store will probably limit its Blass buy to the designer’s Sport bridge line this season; Anna Sui, for her Bloomsbury-inspired knitwear and mix of fabrics; and Victor Alfaro, for his simple shapes and great colors.

Ruttenstein pointed out, “Because the heavy hitters showed at the end, boredom set in Shows are also so strung out after Europe that American designers have too long of a time to second-guess themselves. They didn’t design from the heart. There was too much influence of Jil Sander, too much Prada too much Gucci.”

Rose Marie Bravo, president, Saks Fifth Avenue:

Key trends include the new uniform – coat, turtleneck and slim pant; the ski influence, the modern edge to eveningwear. She cited Blass’s separates; de la Renta’s cashmere knits and satin pants; Lauren’s eveningwear, shirts and ties; Karan’s “brilliant total collection,” especially the jumpsuits; Calvin Klein’s knitwear, especially the matte jersey dresses. Isaac Mizrahi’s peacoats and jumpsuits; Gieffeffe’s smart ski and high tech looks. Other strong lines include Carolina Herrera, Miu Miu, Badgley Mischka, Ellen Tracy and DKNY.

For fall, Saks is expanding its offerings for Marc Jacobs, Michael Kors and Jennifer George.

Saks which is going public within a few months, is also launching the bridge collections Gieffeffe and Oscar – which it will have in six cities – for fall.

Joseph Boitano, executive vice president of Bergdorf Goodman: Stretching the shows over the weekend was a killer, he noted, but, timing aside, the week was that’s a step out for American designers made a strong showing this year “with clean lines and luxurious fabrics.”

“The leather at Donna Karan, the suede at Ralph Lauren, the matte jersey at Calvin Klein, the velvet at Richard Tyler, the doubleface at Oscar, the return of fur and fur trim at Victor Alfaro – that’s a step out for American designing,” he said.

Despite his enthusiasm for various collections, Boitano said the store is adding only one name this season – Douglas Hannant, who presented his first fall line last week. “We’ll have him exclusively in New York,” said Boitano. “We think he’s a real talent.”

Boitano cited Marc Jacobs’ camel maxi coat and Lauren’s suede trenches, Calvin Klein’s boot-cut pants and the jumpsuit. “It’s not an easy sell, but it’s going to be a fashion item.”

Lavelle Olexa, senior vice president for fashion merchandising at Lord & Taylor: Knit dressing, turtlenecks and sculptured jackets emerged as some of the hottest trends.

“I absolutely loved Calvin,” Olexa said. He took a very modern approach to a Seventies’ inspiration and was pure and simple without being too minimalist.”

Olexa also gave high marks to Oscar de la Renta’s daytime suits and dresses and shaped cashmere coats, and to Bill Blass for an overall strong collection.

For fall, Lord & Taylor will add the new Lauren by Ralph Lauren line and the Donna Karan Essentials line. Olexa said the store will also increase its buy on Yeohlee, Sully Bonnelly and Donald Deal, which represent some of the “up-and-coming” collections.

Joan Kaner, fashion director of Neiman Marcus: “I thought Donna was strong; Calvin Klein was exceptionally good and Victor Alfaro was really directional. I loved Bill Blass and Oscar de la Renta. We have many customers who want to look that way – it was updated.” She also liked Anna Sui, Vivienne Tam and Badgley Mishka.

Kaner said Karan’s collection “was more pointed and more directed,” and she particularly loved the bodysuits. “It was quintessential Donna, and she does it sexier than anybody.”

At Calvin Klein, she liked the matte jersey colored blocked dresses. “He made a strong dress statement,” said Kaner. “Ralph Lauren showed American sportswear the way only he can do it.” She felt the day looks were strongest, especially the suedes.

The Down Side: Retailers said their hopes for designer Patrick Robinson at Anne Klein were dimming. “There was no point of view and the show just had a lot of shapeless clothes,” said one executive who declined to be named. “In addition, there were gaucho pants. That is so out of touch with today.”

Besides Anne Klein, some retailers also expressed disappointment in Isaac Mizrahi, calling it “uneven,” and Richard

Models And Acting – Should It Be?

February 5th, 2012

Remember when all any big model really aspired to was a serious acting career? For Andie MacDowell, Rene Russo, Isabella Rossellini and Geena Davis, it worked out.

Classic Isabella.

For Cindy Crawford, it hasn’t been so easy. But Cindy may be luckier than she realizes because every star in Hollywood apparently wants to follow her into modeling.

Actors and actresses, from ingenues to Oscar nominees, are showing up in conspicuous fashion and beauty ad campaigns, in print and television. And that’s not all — Hollywood habitues are suddenly so anxious to be associated with the New York Fashion Flock, some have moved from comfortable front-row seats at shows to actually walking the runways.

Fashion designers have always been smitten by Hollywood, by movie stars, by directors, by the international exposure afforded by the Oscars. But it wasn’t long ago that advertising of any kind was considered “beneath” most stars. Their agents warned that if they were too conspicuous in commercials or print ads, audiences wouldn’t pay to see them on the big screen. Hollywood logic has it that Cher stopped being a movie draw when her informercial came directly into bedrooms night after night.

Then came the supermodels. They got the press, the glamour, the cachet, the boyfriends, the exposure, the lifestyle and, in some cases, the money that movie stars are used to. Designers like Karl Lagerfeld and Isaac Mizrahi announced that Linda, Claudia, Cindy and Naomi were much more exciting and beautiful than the current crop of screen stars, who were making the scene in ponytails, flowered dresses and combat boots.

“Everything’s cyclical,” claims Cari Ross, vice president of publicity for Susan Geller & Associates, which represents Anjelica Huston, Meg Ryan, Claire Danes and Fran Drescher, among other stars. “There used to be a big music biz crossover with Hollywood. Now it’s fashion. Next year, it will be something else. I think it had a lot to do with Isaac [Mizrahi] doing a movie — a really good movie — and the attention all those Calvin Klein ads have gotten. Stars want to horn in on the cultural trends.”

Melanie Griffith and Halie Berry are doing Revlon, Elizabeth Hurley is the Estee Lauder woman; Gabriel Byrne was featured in a Donna Karan campaign; Tim Roth is in Prada’s ads; Juliette Lewis did a commercial for Guess; Fran Drescher and Tina Turner are in Hanes campaigns; Juliette Binoche is the Lancome face; Madonna did a Versace campaign; Natalie Portman has appeared in Isaac ads — with actress Diane Lane now shooting Mizrahi’s fall collection campaign; actresses like Claire Danes and Molly Ringwald walked Cynthia Rowley’s runway; Elisabeth Shue is in the current Gap campaign, and the grandmother of all the new pitch people, Elizabeth Taylor, has been starring in her own ads since she got into the fragrance business. But the big clincher came last week with the news that two of Hollywood’s biggest stars, Demi Moore and Bruce Willis, will be the only models in Donna Karan’s fall collection print campaign, to be shot by Peter Lindbergh.

Even the children of celebrities are getting into the act In a $25 million fall campaign for his new women’s line and fragrance Tommy Hilfiger will feature daughters of the famous, including Ivanka Trump and Kidada Jones (daughter of Quincy Jones), and possibly Nicky Poitier, daughter of Sidney Poitier.

Shoe designers are doing the star circuit, too. Diego Della Valle is pursuing some major names for a Hollywood “couple” campaign to be shot by both a celebrity photographer and a fashion photographer. The campaign is to be launched in the fall.

While Hollywood’s fascination with fashion is a relatively new phenomenon, fashion’s fascination with Hollywood isn’t. Back in 1968, Blackglama launched its “What Becomes a Legend Most?” campaign, starring Bette Davis, Lauren Bacall, Barbra Streisand, Judy Garland and Melina Mercouri. Scores of stars went on to be photographed in Blackglama mink coats.

The incentive for those stars was a mink coat; today’s celebrities have their own reasons for “selling out”

“Initially, I think actors think it’s money for old rope [pocket money] to get an advertising/beauty contract,” says Elizabeth Hurley. “It sounds easier than making movies or performing in a play. Actually, it’s incredibly difficult to concentrate for long periods of time on a still image and it is exhausting — quite as much as filming. But for me, it seems to have been a good career move: It ups your visibility, which makes you more marketable. So far, so good.”

“It’s a way of exposure without telling your life story to a reporter all over again,” says Liz Rosenberg, spokeswoman for Madonna. “Fashion people are rock stars now; they’ve become big celebrities, and now they’re all in the same club. Doing ads doesn’t have the same stigma it once had.

“When Versace approached Madonna,” Rosenberg continues, “she was advised it might be tacky to do the ads. But all the feedback we’ve gotten is how beautiful she looked. If it’s a clever ad with a great photographer, why not? Basketball stars do very hip commercials and acts. You can have control over an ad shoot, but not an editorial one, and that’s what artists want. Plus, five or 10 photos in the major magazines is always good — Warner Bros. Records is never going to take out an ad campaign that big. For the right product, it can enhance your image.”

Many in Hollywood concur that the real fashion/movie crossover kicked in several years ago when Giorgio Armani began to pursue stars as mannequins. “His aggressiveness in the marketplace convinced the other designers to go for it,” says one top Hollywood public relations executive.

Versace and Valentino followed, and for this year’s Oscars, Calvin Klein, Isaac Mizrahi, Badgely Mishka, Donna Karan, Ralph Lauren, Dolce & Gabbana Richard Tyler, Escada and Pamela Barish all courted the nominees by hiring public relations reps to go get ‘em and dress ‘em. And word has it Gucci and Prada are right now looking to hire “star coordinators” for their West Coast offices.

Some stars need all the help they can get.

“Just because they’re actors doesn’t mean they know how to dress,” says Cari Ross. “Claire Danes decided to do Cynthia Rowley’s runway show because she just loves her clothes — and if you have to look good all the time, it’s easier to do with a de Drescher’s a different case; she really knows her own look and doesn’t need help. She did the Hanes ads because they paid her a lot of money. But if the campaign wasn’t classy, if the photographer wasn’t first rate, if the concept wasn’t cool — we would have told her not to do it.”

According to Anne Jardine, vice president of marketing at Hanes, “Fran was perfect. She has such humor; that was great for Smooth Illusions. We had good increases in sales when she appeared.”

“Remember,” says Pamela Barish, who has dressed many a Hollywood celeb and used Rosanna Arquette tints month as a model on her show’s invitation “it’s not a one-way street. Yes, designers get exposure — but actors get a glamorous image and free clothes. We enhance their image. It’s a fair exchange.”

Star photographers, who often shoot celebrities for editorial pages, have certainly helped seduce the stars into advertising. Greg Gorman, for example, started shooting the LA Eye works campaign with famous faces in frames — with the tag line, “A facets like a work of art: It needs a great frame” — in 1982. Since then, he has shot Drew Barrymore, Pee Wee Herman, Ben Kingsley, Mickey Rourke, Sharon Stone, James Woods, Melissa Etheridge, Sir Ian McKellan and lots of others for the ongoing campaign. “One day, Racquel Welch called up and said she loved the campaign,” says Ruth Handel, LA Eyeworks’ director of advertising. “About an hour later, she was over at Greg’s studio shooting the next one.”